Thinktopia CEO Patrick Hanlon lands a guest spot on CNBC about Pizza Hut’s innovative new branding efforts. Pizza Hut’s innovative new taste profiles and other efforts should be directionally correct to help the brand catch up to Yum! sister brands KFC and Taco Bell. Adds counter example of burger stands selling tacos–that’s not innovation, it’s desperation. It’s time to rock the Hut!!